The family's tradition with coffee began in the 1920s, when the maternal and paternal grandparents started cultivating it in Brazil. The paternal grandparents went to northern Paraná after arriving in Brazil from Europe, and the maternal grandparents, also from Europe, went to the interior of São Paulo.

After the frosts that hit Paraná and São Paulo in the 1960s and 1970s, a new chapter in history began in Minas Gerais. In the municipalities of Piumhi, São Roque, and Vargem Bonita, in the Canastra region, the parents of the current generation started cultivating coffee with a focus on origin, that is, coffees with a geographical identity.

Today, with the participation of the second generation, production continues to combine family tradition, innovation, and sustainable practices, bringing coffees with a defined origin to consumers in the national and international markets.